Having the opportunity to sample and discover a huge variety of foods from around the world, all under one roof, sounds like a dream come true. When Real Food Traveler’s Europe Editor, Irvina Lew, attended this year’s Summer Fancy Food Show in New York, she learned about many products both new and classic. That included one particular connection with a favorite mustard brand, which led Irvina to tell our readers more about a condiment we might otherwise take for granted in the first of her two-part series about attending the show. 

Save this article to Pinterest to keep it handy. Mustard flowers photo courtesy of Canva.com. Graphic by RealFoodTraveler.com.

Fancy Food Show: Mustard and More, Part One

Mustard was what first excited my interest in the Summer Fancy Food Show that took place at the Javits Center in New York City from June 28-30, 2026. Marc Désarménien, the General Manager of the family-operated Edmond Fallot Moutarderie, the namesake founder’s grandson, invited me to see where he and tens of thousands of specialty food professionals gathered. In 2018, I had met him after a tour of the factory/boutique in Beaune, the historic hub of the Burgundy wine region, outside its capital city: Dijon. More than 2500 exhibitors from more than 45 countries, including manufacturers, early-stage makers, retail buyers, restaurateurs, distributors, investors, brokers, foodies, a variety of other industry professionals and the press flocked to the industry’s 70th annual premier product event. They uncovered emerging trends, built valuable partnerships, and discovered exciting products before they hit the market; most will return next year, when the three-day event will take place July 25-27, 2027.

EDMOND FALLOT 

I was curious about a variety of food items, but none more than mustard, which I started substituting for mayonnaise as a teen to save calories. As my gastronomic tastes expanded beyond sandwiches and hot dogs, I learned to appreciate its texture, taste and culinary advantages. For example, I always use a heaping spoonful of grainy mustard in all my vinaigrettes and regularly prepare Volaille de Bresse or Poulet a la Moutarde, which is simply a chicken fricassee, often made with thighs and braised in a creamy mustard sauce.

Chicken Fricassee is a popular French dish that uses mustard. Photo courtesy of Edmond Fallot Moutarderie. 

Hungry for more? Make the recipe for Chicken Fricassee with Fallot Dijon Tarragon Mustard.

Burgundy is almost as famous for its Dijon-style mustard as it is for its great wines, so I assumed that the well-known Dijon-style mustards contain local mustard seeds. Not so. There is no such requirement. Surprisingly, 80% of all mustard seeds are imported from Canada, which is the primary source for well-known brands such as Grey Poupon, Maille and Amora; some mustard seeds come from Hungary, Ukraine and other European countries. The coarse whole grain brown mustard from Pommery is historically from Meaux, and they don’t disclose what percentage of their seeds come from there. Au contraire, in 2018 Edmond Fallot was growing local mustard seeds; today, according to M. Désarménien, 100% of Edmond Fallot mustard seeds are grown regionally, in France. It’s a produit de terroir, as the French say.

One of the many varieties of mustard available from Edmond Fallot. Photo courtesy of Edmond Fallot Moutarderie.

The Romans established the tradition of grinding mustard seeds with a cannonball, then mixing them into white vinegar; by the 18th century it became popular. This factory of Mustards in Beaune has been established since 1840. Edmond Fallot decided to buy the company in 1928. The Mustards are still family-produced the old-fashioned way, prioritizing the quality. As the moutardier explained: “We stone ground our regional mustard seeds, it is a very artisanal process.” That method includes measuring, cleaning, steeping in vinegar, milling, sieving the paste and storing and packaging. The mustards are available online at fallot.com and come in multiple flavors, including truffle, honey, tarragon and wine enhanced, such as the Pinot Noir mustard blend that is a nice ruby color and an ideal accompaniment to game. And some products are available in tubes or the traditional ceramic jar. Edmond Fallot is also a source for a line of gourmet vinegars made with white wine, Chardonnay, Verjus, raspberry, Provencal herbs and walnut.

Unlike Champagne and Châteauneuf-du-Pape; Roquefort cheese and Beurre d’Isigny butter; Charolais beef, white cattle from Burgundy, and Volaille de Bresse chicken, with its distinctive red comb and blue feet, Dijon mustard does not have an AOC, (Appellation d’Origine Contrôlée), the national label that ensures that items are grown and made in a specific place using traditional methods. Without such legal protection, consumers must look for the letters “IGP” (Indication Géographique Protégée) on mustard labels, to be assured that the mustard seeds (or the wine) are local.

La Moutarderie Fallot truck. Photo by Irvina Lew.

Fancy Food Show Recipe Inspiration: Vinaigrette Recipe Using Fallot Mustard

Here is my recipe for salad dressing from a “Chez Moi” section of my book, Forays in France: A Flavorful Memoir, where I share my home versions of dishes I’ve had on my travels in France.

Chez moi: Vinaigrette a la Moutarde Fallot  

No matter the cost of the extra virgin olive oil, the fancy wine vinegar, or the Maillot mustard, this vinaigrette is much better, healthier, and less expensive than the unhealthy, sugar and preservative-laden, ridiculously priced, horrible-tasting jarred alternatives.

I prefer a three-to-one ratio of extra virgin olive oil and wine vinegar to which I add Fallot’s Dijon French grainy mustard with seeds and garlic.

Hungry for more? Listen to our Real Food Traveler Podcast with Irvina talking about “Forays in France: A Flavorful Memoir.”

-Story by Irvina Lew, RealFoodTraveler.com Europe Editor

Helpful Links: 

Make plans to attend the Winter FancyFaire show January 17-19, 2027 in San Francisco and the July 25-27, 2027 Summer Fancy Food Show in New York City using your favorite travel booking site, with the help of our affiliate links.

To purchase Forays in France, A Flavorful Memoir, go to the ForaysInFrance.com website, where Irvina will write a personalized message and sign the book for free. It’s also available on BarnesAndNoble.com and through this link on Amazon.com.

A variety of Fallot mustards can be purchased through our affiliate link on Amazon and from specialty vendor links available on the Fallot website.

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